For any business, infrastructure is overhead, so building the right infrastructure is essential, including choosing the right phone system.

We have compiled the top seven common mistakes businesses make when choosing a business phone system from our own experience and the following articles on global telecommunications trends: – – – –

Here is mistake number 1, in no particular order. We will post all 7 mistakes via a downloadable PDF in the coming weeks.

1. Not Understanding the Technology
You do not need to be a geek but having a basic understanding of the underlying principles of how voice services are delivered today will help you make an informed choice. The old analogue copper network delivered voice and data over copper lines, called trunks, one copper line for each telephone number. Data was also delivered over a copper line, sometimes dedicated, sometimes shared with a Fax-line via a splitter. This arrangement was referred to as voice AND data, however, with the end-of-life of the copper network, and the rollout of fibre (NBN), voice and data have converged, voice IS data thanks to a technology called Voice over Internet Protocol (VoIP). And both voice (multiple lines now called channels) and data are delivered over a single data connection.

About The Author

General Manager – Cybertel Telecom

For almost 15 years, Laura Kelly has been a noteworthy member of the Telecommunications space.

Coming on board with eTech Data back in 2005, Laura was instrumental in the rapid expansion of the wholesale and retail divisions of the business.

Since moving on from eTech, Laura has remained in the telecommunications industry and is now heading Cybertel, the family business, for the last 13 years.

She is ever-evolving with new technology to continue her commitment to providing market-leading communications designed for businesses like yours to thrive.

For the past 15 years, Laura has built firm relationships with key providers in the industry. Her expertise, connections and commitment to her customers, bring an experienced and professional, yet personal touch, to your telecommunications experience.